Planning Your Site
Before you create your site, here is a checklist to ensure your planning is focused and your content complete.
Who is Your Audience?
1. Are you a therapist, school, or supplier?
What is your Business?
1. Describe your type of Business / Organization.
2. What markets are you pursuing (Business / Consumers / Both)?
3. Scope of your business Local / Regional / National / Global
4. Number of offices
5. Number of Employees/Associates
6. Is there a specific executive responsible for your site(s)?
7. How often will your web site be updated?
8. Who is going to be responsible for reading the e-mail that the website will generate?
· Company Name
· Contact Information / Location
· Company Logo
· Images: related to products and services - none to be larger than 20k for fast loading
· What are the main Categories / Sections or Page Titles for your site?
· Colour Scheme
· Highlights: what makes you special
· Key Employee / Management Bios
· Customer Testimonials
· Do you need a Guestbook, a Calendar of Events, or Video?
· Do you have enough typed text content for the web site?
· How many pages of information will you have to start? Do you expect this to increase?
Hiring a Designer
Are you hiring someone to:
· Plan the site?
· Produce the website only, or create your entire corporate identity - Logo, Letterhead, etc.
· Is this person going to teach you or someone else in your office how to maintain your site?
· Is this person going to create content (text) for the site?
· What special skills does this person need to have? SQL? Flash? Video Editing?
· Have you seen this person's portfolio?
If you have an existing site, consider these questions:
1. How many employees currently contribute / build content for your site?
2. How many are technical (html and other) programmers?
3. Do you want to increase the number of non-technical contributors?
4. Is your web site built by:
· An internal web team
· An external supplier
· A mixture of both
5. Is any portion of your site dynamically generated (e.g., from a database)?
6. How do you currently contribute / build content for your site?
Rate these aspects of your site (i.e., Good/Satisfactory/Needs Improvement/Non-Existent)
· The URL/Domain Name is appropriate and meaningful
· The surfer sees something meaningful within 8 seconds
· The Site Name and Product / Purpose load instantly
· The first page is less than 20K, and images are kept small
· The text is visible (and held steady) while graphics are loaded
· The navigation is accessible on every page of my website
· The navigation is clear and efficient
· The interface is pleasing and compelling
· Where business and products are based is shown
· The TITLES are meaningful
· The content is of a consistently high quality
· The content is timely
· The content is well-organized
· The content reflects your e-business mission
o The brand is consistent (message and look)
o The content is efficient directing the surfer to related information
· There is plenty of opportunity for user interaction
· There are some free and helpful content pages for my viewers
· There is a special or incentive for my viewers
· There is a comment or feedback form for site visitors and / or clients
· There are no broken links
· The internal and external links on my website are only for businesses that are related to my core business
Find Massage Therapists via our Directory click our City Links:Barrie Blackfalds Brampton Brantford Calgary Cochrane Cornwall • Edmonton Grimshaw Halifax Hamilton High Prairie Medicine Hat Mississauga Montreal Muskoka Region Oakville Orillia Ottawa Regina Sherwood Park St. John's, NF Sudbury Toronto Vancouver Victoria Whistler Windsor Winnipeg
Chair Massage On-site Massage Featured Websites
Reproduction of any content or copying of images is prohibited without prior consent.